COC Nederland
Amsterdam Pride Boat

The COC, one of the oldest LGBTQIA+ organizations in the world, approached me to develop a concept for their Pride boat at the iconic Amsterdam Canal Parade.

They wanted a message with stopping power—bold, anthemic, and unifying.

The LGBTQIA+ community thrives on its diversity, yet this same richness can often lead to divisions, weakening our collective voice in the fight for equality.

Just as a rainbow is formed of millions of drops, the 🏳️‍🌈 movement needs the diverse voices and experiences of all its members.

It takes millions of drops to make a rainbow.
So let it fucking pour.

Each drop represented a different flag from the LGBTQIA+ community, symbolizing the power of unity within diversity.

And an iconic Vanillacooldance cartoon brought the message home.

We continued the partnership with an Instagram collaboration to spread the message further, introducing the COC to my community of 70,000.

  • "We hired Jessica to create an innovative, meaningful, and strong concept for our Pride boat, and did she deliver! The concept is one of the strongest we've seen in years. She was extremely involved throughout the entire process, and the collaboration was bursting with energy. I would highly recommend Jess as a creative director, conceptual thinker, and partner in crime."

    Lenny Houwaart

    Marketing, Communication & Partnerships Manager - COC Nederland

  • "Working with Jessica was a delight! Despite limited time and resources, she came up with an amazing concept for our COC Pride boat. We’re very grateful for her help in creating such a strong message and impactful Pride boat."

    Loretta Mulders

    Senior Communication Specialist - COC Nederland

It takes millions of drops to make a rainbow 🌈

It takes millions of drops to make a rainbow 🌈

Let it fucking pour!

Let it fucking pour!

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